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Posted by on November 13, 2018

Adhere to these steps if you want to¬†feature your product on Google Shopping. First will discuss you exactly how to setup your very own Google Seller Center (previously called Google Base). Second of all, we’ll explain some possible concerns that you might face when establishing this all up.

Step 1: Setting up the Google Vendor Facility

Head over to Google Vendor Facility web page to develop a Google Seller account. Important note: While you’re able to add extra users to one Google Seller Center account with Users tab in Setups, every Google account can be associated with only one Google Vendor Center Account.

Step 2: Generating a Magento product feed with Amasty Extension

While there are several services in form of expansions around and you can even customized create one (which is not recommendable). Think me, you don’t require the internal solution, there is also a main extension by Magento called Google Content API for purchasing, however that extension seem to have a great deal of concerns judging by its evaluations. I ‘d probably try several of the various other services.

We advise simply utilizing an examined all set made Magento Expansion: Amasty Product Feed– which will develop item feeds for Google Purchasing, Nextag, Bing, Amazon.com as well as several other.

We tried it on several jobs as well as compared to various other feed creating services it’s far more versatile, fulfills a lot of demands and also has less bugs.

Step 3: Mapping your Magento groups according taxonomy

One thing you have to remember that’s not stated in Google Assistance or in feed requirements is that Google has a different item taxonomy for each and every nation. This implies that, although the language is pretty much the very same, some things are actually differently arranged in UK taxonomy than in US taxonomy.

Step 4: Examine the brand-new item feed

When you’ve created your product feed, it’s time to submit it right into the Google Vendor Facility as well as check it. Within GMC, most likely to the data feeds tab.

There are 2 different upload buttons: “New Information Feed” and “New Examination Information Feed”. Utilize the examination feed to check if your feed is created correctly.

Step 5: Include your product feed to GMC

As soon as you examined the feed and fixed any problems, go to the information feeds tab once more and add your feed using a “New Information Feed” switch. You can develop a timetable for Google Vendor Center to automatically fetch your data feed at particular time of the day daily, week or month. Most of the times I would certainly advise creating and bring the feed daily.

Possible Factors for Google Seller Center to refuse your items:

One of the most common factor for Google to disapprove your items are your photos. For apparel products pictures must go to least 250x250px. Max picture size for any type of group is 4MB. If your products (clothing) can be found in several colors or perhaps dimensions, Google needs a various picture for each variant.

Your images might not have a watermark on them. Your pictures have to be crawl-able by Google, make sure you didn’t block them by robots.txt disallow or if they are on CDN ensure your CDN is not blocking them with CDN’s robots.txt disallow.

Apparel items should have a color. It can’t be a pattern (you cannot put “chevron pattern” under color quality). You have to make use of the “leading” color instead, as well as you may add extra shades. Likewise color cannot be #ffffff, it requires to be the real name of the shade “white” or “black” or “red” and so on.

Your price could have transformed between the time you generated the feed and the moment somebody reviewed the items in your feed. If rate is various in the feed compared to the rate on the live store, your items will obtain refused.

Item reviews in Google purchasing ads

Google lately began consisting of item reviews right into their purchasing ads. This is just available in the U.S.A., however when it concerns functions such as this one we can expect it to roll out right into UK and a few other nations soon too.

To be able to show your item evaluations (as well as star rating) within your Google purchasing ads, you require to either utilize among the licensed 3rd event evaluation systems (fore complete list scroll down in this write-up) or create an item evaluation feed.

If you use your own item review system, as I stated, you’ll need to develop an evaluation feed. There are 2 kinds of feed sustained, a complete feed as well as a step-by-step feed. Click on this link for feed requirements as well as here for a sample feed.

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