Have you ever heard of visual storytelling? It is a visual narrative that is told primarily using social media. Why is it important especially for content marketers? Visual storytelling attracts more than a simple text only which makes it a solid marketing strategy. Why does this work? People are less likely to read than to watch because of a human’s average attention span. Visuals has a great impact on viewers which helps them to retain information and it is your job as the content marketer to promote your message through it.
Here are tools to help you make those creative and eye-catching visuals:
Ceros is a design platform that help marketers create infographics, websites, and books without the coding knowledge required to do it. You can create aesthetic designs and animate them with ease, and even create plug-ins and pop-ups that would help you in marketing. Ceros breaks your limit to do these kinds of things that allows you to explore, imagine, and be creative with your content ideas.
Canva is an easy-to-use platform in creating designs and documents for your company. It is used to create images for social media platforms like Facebook, Twitter, Instagram, and Pinterest. You would consider using Canva when marketing in social media because of its efficiency. It is popular for its drag-and-drop style in creating images while providing you with logos, fonts, backgrounds, frames, and grids through its own catalog. Canva has a big impact on marketers because its visual contents show good results in social media.
Visme is an online tool that can give tons of free images, fonts, flowcharts, templates, and icons. It allows you to create infographics, presentations, slideshows, banner ads, reports, and ebooks. Visme gives everything you need and has a wide variety to make your content flexible at the same time maintaining brand consistency. It can reduce your design cost up to 75 percent. It can bring life to any boring content and can share and publish any form of content virtually.
If you are finding a good infographic maker, then Venngage is the answer. Marketing your company through reports and datas is also a good strategy. It builds up your credibility by being transparent and giving numbers. Venngage are well known for infographics, micrographics, and other data representing visual aids. It provides you with templates, charts and visuals, and different fonts, colors, and designs to spice up your content.
Images and infographics are not the only visual storytelling aid. There are also videos, and Moovly would be able to help you create animation, tutorials, ads, and other video content that you may think of. Moovly provides a library filled with millions of free media objects you can use. It is a drag-and-drop moviemaker that makes it easier and intuitive.
These are tools that will help you in creating visual stories, but it does not end there. These are just solutions to help you create your own unique content. Marketing it is a whole different story. LinkedIn automation is one of the best in that field. It helps you promote yourself with your useful contents and LinkedIn connections would also be able to back you up. It also has features that would send automated messages to further help you with marketing. It is a must for marketing and will surely be a crucial asset to you.
https://www.convinceandconvert.com/content-marketing/visual-storytelling-tools/
https://www.clearvoice.com/blog/10-best-tools-visual-storytelling/
https://www.wibbitz.com/blog/visual-storytelling-tools-for-content-marketers/
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